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Full-time
Traditional Media Buyer

at Recruit Digital in Johannesburg North

Responsibilities: Media Buying

The role of the media buyer intails buying spots according to the plan, confirming rates, ensure that discounts are reflected in line with relevant negotiations. Ensure that spot placement is optimised and any additional discount / added value reflected.

Must have experience with the following Tools


  • Navision, 
  • Metis

MEDIA BUYING PROCEDURES


  • Once the Plan has been approved andPOreceived, it will be sent to the MB.
  • Buyer will complete a BAF (Buyer Action Form) to track the progress of the campaign. 
  • For Print, Radio, and OOH, the MB will send the booking, together with any booking instructions to the media owner.

 

TV BUYING PROCEDURES


  • For Television, the MB will apply for the spots with the various sales reps of each TV station.
  • The MB must request:
  • any special positioning e.g. PIB and programme specific break.
  • category exclusivity.
  • The applications are sent via e-mail.
  • The TV station reps will revert within 7 working days with any spots that are not available.
  • If any spots are not available the MB needs to inform the Investment Manager so that alternatives can be selected. The alternatives will again be selected as per the above procedure, to deliver against the specified objectives. The Investment Manager must revise the plan with the selected alternatives and supply this to the MB.
  • The Investment Manager must give the MB alternatives within 3 working days.
  • Once the alternative/s has been selected by the Implementation Planner, the MB will advise the relevant TV station via e-mail. The Implementation Planner will update the TV plan with any relevant changes
  • Confirmation/contracts to be sent by the TV stations. Should these not be received the MB has to follow up with the relevant station/s via email or telephonically.

 

TV FLIGHTING SCHEDULES


  • MB will send the specified month’s campaign detail through to the relevant Creative Agency immediately after the booking has been sent to the relevant TV stations.
  • Each Creative Agency will then respond with:
  • Flighting codes
  • Which material is new and which is existing
  • The MB needs to follow up with each Creative Agency should the information not be sent timeously.
  • A chase list must be issued by the MB for any new material within 1 working day of approval received.).
  • Flighting Codes must be sent to the relevant TV stations at least 7 (working) dayspriorthe first flighting by the MB.
  • Materialhas to be delivered by the Creative Agency to relevant TV Stations at least 7 (working) dayspriorthe first flighting.
  • The Creative Agency needs to keep Mediacom updated as to when the material was delivered and proof of delivery.

GENERAL BUYING PROCEDURE

Once the contracts have been received, the MB needs to ensure that it matches the applications sent. Any discrepancies and/or changes must be addressed with the relevant TV stations. The Implementation Planner must be advised of any such changes and willinturn, revise the plan.

The MB must ensure that all relevant discounts are reflected.

The contracts must be signed and dated – 1 copy filed and 1 copy supplied to the Media Owner.

All final contracts to be loaded on Navision by the 25th of every month prior to billing.

Billing Procedure


  • Billing to be submitted to Finance by the 25th of each month.
  • Documents to be supplied for billing:
  • List of unbilled
  • PO
  • Flowplan
  • Proof of performance of digital

Finance Procedure


  • Paperwork to be checked and billed accordingly
  • PO numbers to be reflected correctly on invoices and at the correct place
  • If invoices are inorderthey are to be submitted to Client
  • Media to receive hard copies with relevant paperwork attached for invoice review
  • Monthly invoice review within the 1st week of the new month for the previous month invoices.



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Published at 08-03-2019
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